Euturing® is an indoor positioning platform that offers value-added services based on the position of users, also when inside a building.

The system is composed of a network of sensors placed inside the structure. Beacons communicate via light bluetooth and an App provided to the user (customer, museum visitor, maintenance facility operator, hospital visitor).

During the interaction with the sensor network, the App provides a set of additional information to help the user navigate around the facility or receive information about what he is viewing. This information is transmitted and managed dynamically by a centralized console through which operators can modify, enrich, and replace the contents related to the points of interest.

The possibility to deliver high quality content allows Euturing® to improve the impact of proximity marketing campaigns and the engagement of users in cultural initiatives.

Euturing® is also available in a specific version for cultural heritage that introduces advanced event management functionality.